• Basic Search Concepts – Part 1

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    To understand search engines better and to cast a net around the relevant digital marketing conversation, let’s take a moment and list the ways search engines help us. There are many, but this list will get us started: Search Engines: The Basic Workings of Search We type in phrases or terms to search the internet. […]

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  • How To Use Smart PR For Your WordPress Blog

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    PR has been rumored to be dead and dying for a few years now. Google finally wised up and realized that the game had changed and search engine optimizers had found a work-around to creating backlinks to content that, in turn, fooled search engines into valuing content that didn’t belong in the conversation. Google (and […]

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